Neat Appoints Javed Khan as CEO to Lead AI Transformation


SINGAPORE, May 8, 2026 – Neat, the pioneering video technology company, today announced the appointment of Javed Khan as Chief Executive Officer (CEO). Khan, a seasoned technology executive with a proven track record in AI-driven transformation, takes the helm as the company gears up for global expansion. The appointment of Khan signals Neat’s commitment to deeper investments in artificial intelligence as the engine for its next wave of innovation. With a career defined by bold leadership, technical mastery, and a product-first mindset, Khan is uniquely positioned to unite sophisticated edge computing with Neat’s simple, elegant user experiences.
                                                       Javed Khan

Khan joins Neat following his tenure at Aptiv, where he served as Executive Vice President of Intelligent Systems, building intelligent edge solutions across automotive, transportation, robotics, aerospace, and defense. Prior to Aptiv, Khan was the Senior Vice President and General Manager of Cisco Collaboration, where he led the turnaround and modernization of the Cisco Webex portfolio across video conferencing, video devices, and contact center solutions during and after the pandemic.

“Javed brings a rare combination of deep technical expertise and proven enterprise leadership,” said OJ Winge, on behalf of the Neat Board. “His experience scaling complex, AI-enabled systems and leading global collaboration platforms positions Neat to build upon its technology leadership and accelerate our long-term growth.”

“Recent advancements in edge computing and large language models are allowing us to embed AI into edge devices running in the conference room. This architectural shift will allow us to unlock entirely new collaboration experiences. I am excited to join Neat as we have the unique opportunity to lead this transition,” said Javed Khan, CEO of Neat. “Neat is a product-centric company that is relentlessly focused on simplicity and intelligence. I’m honored to join the team and energized to be working alongside some of the brightest minds as we define the next generation of collaboration.”

Khan’s arrival comes at a pivotal time as Neat transitions from disruptive challenger to dominant enterprise force, deepening its focus on intelligent edge computing and accelerating toward public market readiness. His long-standing relationships within the industry—including with members of the Neat founding team—promises a seamless leadership transition.

Khan succeeds Janine Pelosi, who led Neat through a period of significant expansion, strengthened the company’s operational foundation, and broadened its product portfolio.

For more information about Neat, please visit neat.no.

About Neat

Neat brings people together with intelligent, simple, and open video devices built on our unique, AI-powered distributed architecture. Designed for fast installation and effortless scalability, Neat’s devices join forces to bring video meetings and collaboration to spaces of all sizes and use cases. Neat blends robust enterprise-grade quality and manageability with consumer-like ease and flexibility. Neat’s pioneering portfolio provides superb audio and video quality for Google Meet, Microsoft Teams, Zoom, or BYOD. We empower global teams to connect, collaborate, and thrive, enabling them to do their best work. Neat is based in Oslo and has a passionate team worldwide. Explore more at neat.no.





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Struggling to convert? Well, you might be missing out on some important e-commerce conversion rate optimization (CRO). If you are running an online store and the website isn’t optimized well, you’re standing on the last crew. Want to ramp up massive sales?

There’s a trick… Conversation rate optimization tips can do all the magic on the back. To get good bucks for your efforts, optimizing your eCommerce store can drive significant results. In this blog, we will run through the top tips to skyrocket your eCommerce conversions.

Let’s begin!

What is Conversion in e-commerce?

Whenever you visit a website, there are specific actions it wants you to perform, and these are called conversions. For example, click here to see the complete product, download the case study, etc. However, in the case of an e-commerce business, the main objective is to achieve sales through conversions. This includes:

    • Viewing a product page
    • Applying a discount code
    • Creating an account

Tracking how many visitors click and purchase the product, and how many have abandoned them. It gives a clear idea about the conversions. This is the time you need to think about optimizing your website, images, pricing, and more. Well, it’s a job for the marketing team.

What is Conversion Rate Optimization (CRO) in e-commerce?

In other words, CRO is the optimization of online stores to convert more visitors into paying customers. It aims to increase conversions on your site by making changes in specific areas. For example: You can optimize your checkout process by making it simple, making it responsive, adding trusted user reviews, or catchy CTAs to attract visitors. This technique is important for achieving the end goal of increasing sales, as online store optimization affects the business.

How to Calculate E-commerce Conversion Rate?

There is a specific formula for tracking the e-commerce conversion rate. Divide the number of conversions by the total number of visitors, multiplying by 100.

For example, if your website had 20 account signups and 300 visitors for a particular month, your monthly conversion rate would be 

20/300*100 = 6.67% 

6 E-Commerce Conversion Rate Optimization (CRO) Tips to Skyrocket Your Sales

1] A Speedy Website = Better Results  

Visitors leave websites that take a long time to load. What if a customer is looking at a beautiful sofa set online, and the product images are taking time to load? You’re losing the customer – in a nutshell. Ensure your website loads faster. To do so, optimize pictures for faster loading and reduce page elements to improve website speed. You can use Google Page Speed Insights to analyze the loading speed of your site.

2] Focus on Responsive Design  

This is one of the prime factors contributing to your online store’s success. Because shoppers are increasingly preferring mobile devices, make your website design mobile-friendly, and also adapt according to the user’s screen size. According to stats, here’s the complete data about the increasing mobile traffic. So, start optimizing your website for mobile devices and watch your conversions soaring high.

3] Build Trust through Social Signals  

Nobody is going to trust your business randomly. In today’s customer-centric world, it demands that businesses gain it through social proof and credible signals.

Opinions matter! So, add reviews on your site, because before making any purchase, customers usually check through the reviews from peers. Add a review section with real reviews from customers. Alongside, you can also add star ratings.

Tip: If you want to start with the social proof for your product pages, you can do it right away! Send automated emails to post purchases to share the review of your product. Yes, it will definitely help.

4] Make the Checkout Process Simple  

A lengthy checkout process is a bad idea for customers. So, focus on making the checkout process simple and fast. The following are some of the top tips you can follow to make it a good one:

    • Reducing the number of steps
    • Offer a range of payment options
    • Don’t let customers go in a loop, keep it straightforward

You will truly be amazed by the results of implementing the above tips. Rest assured to get 10x growth in your ecommerce conversion rates by keeping the process (buttery easy), yeah!

5] Showcase Product Images on Website  

One of the best tips for eCommerce conversion rate optimization is showcasing high-quality product images on your online store site, as it indulges interest among the customers. It creates a significant impact on purchasing behavior. Customers are assured that they are going with the right product. However, keep in mind you don’t showcase low-quality or blurry images that tend to make users leave your store immediately.

6] Try Using Effective Fonts  

We usually ignore typography, but it can boost conversion rates. The right and effective fonts keep customers on the page longer, as the written text is clear and engaging. Also, make sure you use the same font throughout the page. Since the 1950s, Helvetica has been the most used font in ads. Here are some other best fonts for your e-commerce website:

    • Oswald
    • Lato
    • Montserrat
    • Roboto
    • Cabin
    • Open Sans

Concluding Remarks!

E-commerce conversion rate optimization is an important strategy to make the most of your digital marketing bucks. Optimizing your eCommerce store can unlock magic for your conversion rate.

Customers go with websites that are easy to navigate, load faster, and make an impact. By implementing the tips above, you can get a 10x boost that will surprise you for sure.

Visit our blog section to stay updated with all the latest blogs around marketing, tech, business, and more.


FAQs: 

1] Which is the best conversion rate for e-commerce?

Ans: According to industry leaders, the average e-commerce conversion rate is 2.5% to 3%.

2] How can you calculate conversion rates in e-commerce?

Ans: Here is how you can calculate conversion rate in eCommerce: Number of conversions/total number of visitors.


Recommended For You:

9 Best E-Commerce Web Design Tips for a Seamless Shopping Experience



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